Kyle Gabler of 2D Boy and Phil Fish of Polytron gave an excellent presentation at this year’s IGS on marketing and PR for indie developers called The Art of Independent Game Promotion—a top ten list of ways to gain publicity without losing your soul. At least, I heard it was excellent. I had to miss it.
Which is why I’m now linking you to Offworld’s thorough coverage of the talk.
True to point #7, Phil hooked TIGS up with the exclusive very first crack at the new Fez trailer a couple hours later. (Thanks again, Phil!)